Case Study: Southeast Asia Travel Association (SATA)
Travel & Hospitality Industry: Digital marketing drives confirmed reservations for destinations, tourism and travel.
"Digital Marketing is no longer the wave of the future; rather, it is the can't-do-without groundswell of the present. Company leaders, marketing directors and brand managers who are embracing the realm of benefits provided by digital marketing are gaining momentum, as their competitors continue to track slowly along the trail of yesterday’s customary processes of promotion."
Digital Marketing has given rise to the restructured marketing of brands, products and services by implemented digital technologies. Putting the internet to work and fueled through mobile phones, handhelds, online display advertising, online searches, social media, online videos, Google rankings, Search Engine Optimization, CRM systems, and other tech-savvy digital mediums, marketing teams are incorporating digital platforms and strategies to maximize their promotions. But, many marketers have only yet to implement one or two facets of digital marketing, whereas the reality involves vast prospects to maximize the concept to help reach and win new customers or clients.
Since people spend triple the time online they did just over a decade ago, it has become obvious the ways in which they research, find, consider, and purchase products and services has metamorphized. If your Digital Marketing strategy is still a head-scratcher for your marketing team, your Search Engine Results Page (SERP) position and ranking are probably obscure.
We can help dust off your current digital marketing programs and update them with the latest technological advancements in the field, or our digital marketing team can build a whole new approach to optimizing your presence on the web.
At Eberly & Collard Public Relations, we guide our clients on an upward trajectory to uncover and harness the power of converting online visitors or website voyeurs into real customers or clients. This begins with an assessment of current inbound marketing tactics to shed light upon gaps and issues affecting the translation of website visitors to stronger, more engaged digital connections...and, yes, with strategic campaigns for conversion to sales.
Our team devises digital marketing campaigns and sales-communication-focused platforms designed and hosted online to draw inbound leads from the internet to our clients’ businesses, so they can turn them into sales leads and paying customers or clients. If you find it is high time to finally get a handle on truly maximizing Google Console, Google Analytics, and other tools to launch, manage and test campaigns, we've got you digitally covered.
Travel & Hospitality Industry: Digital marketing drives confirmed reservations for destinations, tourism and travel.