Case Study: Southeast Asia Travel Association (SATA)
Travel & Hospitality Industry: Digital marketing drives confirmed reservations for destinations, tourism and travel.
The internet is rife with travel and review sites presenting business travelers and vacationers alike with near-limitless options for flights and transportation to and from hotels and spas. For even the most discerning travelers, choices abound for how and when to travel as well as where and for how long to stay.
Price aggregator sites and the presence of travel vloggers are causing airlines and other travel industry businesses to seek new forms of creative marketing. Meanwhile, competitive hotel proliferation is compounded with a frenzy of private accommodation aggregator websites saturating the marketplace with even further options for consumers, at times, devaluing hotel brands. These and other challenges such as operations, legislation, safety and security are leading travel and hospitality businesses to vie for share of voice that leads to confirmed reservations, sold-out statuses, high-occupancy rates, fully booked seats, and profitable sales.
Eberly & Collard Public Relations provides results-sanctioned public relations and digital marketing for the travel industry. Not only do we love to travel and see all the world has to offer, we also fly high when it comes to increased bookings and qualified reservations for our clients.
As one of the world's top travel public relations firms, our travel and hospitality marketing staff at ECPR manages full-scale Search Engine Optimization and Search Engine Marketing for national and international travel, hospitality and tour operator businesses.
Our digital marketing campaigns push clients’ websites into top-page search results. Online advertising plans focus upon creative search and display ads on Meta, Google and other popular external websites to create inbound sales. In tandem, remarketing and retargeting campaigns we produce strategically remind travelers about our clients’ brands once they have clicked away to other sites.
We couple being the digital marketing agency for hospitality companies with publicity and press campaigns, offering key media outlets the Associated Press-ready information and images they need to feature a destination, travel or hospitality business. From there, our well-planned 5-star review-marketing builds the wherewithal to achieve high rankings and accolades on a consistent basis.
By managing public relations, branding, advertising and integrated marketing for travel and hospitality businesses and promoting their unique selling propositions to business and consumer travelers in specific cities, regions, countries, and internationally, we generate excitement and enthusiasm for people everywhere to book hotel and resort stays, spa reservations, airline or cruise tickets, and other forms of travel, hospitality and leisure.
Contact us to learn more about how our marketing for hospitality and tourism outperforms predetermined KPIs and accomplishes sold out statuses for clients near and far.
Travel & Hospitality Industry: Digital marketing drives confirmed reservations for destinations, tourism and travel.