While new construction project starts continue to grow across most sectors, the advancement of sales and marketing goals are still top of mind for construction owners and managers, general contractors, and engineers. The need for more efficient and results-producing marketing also keeps many building envelope product manufactures and commercial real estate developers up at night. Undoubtedly, in a new and evolving era of building and construction, those working in the industry are up against tough competition to win new jobs. The promotion of a construction or development company’s marketing messagesis equally as important as timely project delivery, standards compliance and every other aspect of successful business management.
For the industry’s businesses and professionals setting their sights on unprecedented sales growth for 2016, there are many innovative, available opportunities to boost brand visibility, generate press campaigns, and develop integrated marketing.
At Eberly & Collard Public Relations, our team has specialized in generating brand exposure for construction companies and developers for more than a decade. Give us a minute and a half to watch the following video, and gain ideas and inspiration to kick-off a robust marketing plan that achieves the type of results you have been seeking for years.
Learn more about our construction industry marketing and public relations programs, and contact us for a free assessment at www.eberlycollardpr.com.