STEPABLES Selects Independent Garden Center Contest Winners

Drum-roll please…

STEPABLES officially announced the names of three independent garden centers that received first place honors in respective plant display categories as part of the second annual “We’ve Got Sole” contest. The winners include Deneweth’s Garden Center, Heights Flowers and Natorp’s Mason Garden Store.

Deneweth’s Garden Center of Macomb, MI, won the first place prize for “Best Definitive Display.” As a result, a check for $5,000 was presented to the charity of their choice, Komen Detroit Race for the Cure, on Aug. 5, 2008. The display exemplified their imagination, showing eye-catching ways of presenting Good For Your Sole® point-of-purchase materials on traditional tables and other platforms. The winning display also integrated various landscape applications of STEPABLES plants throughout the designated area, including between pavers and on green roofs. In addition, the Deneweth’s Garden Center team was inspired by the contest to raise an extra $1,100 on their own for Komen Detroit Race for the Cure.

Heights Flowers of Peoria, IL, came in first for “Best Use of Space,” maximizing the use of designated floor and shelf space to boost sales. Heights Flowers prioritized information sharing in their design, providing a working computer within the display for customers to visit the STEPABLES Web site to utilize the online tools for selecting the right plants for their specific lawns and gardens.

Natorp’s Mason Garden Store in Mason, OH, triumphed in the category of “Best STEPscapes Display,” which utilized STEPABLES plants in a multi-tiered landscape application to show customers the many ways creeping perennials can be used as solution plants. The design showed customers how to plant between stepping stones, create a lush seating area, use creeping perennials in beds and borders, replace turf with a creative low-growing plant pattern, and build a rock garden featuring STEPABLES.

The “We’ve Got Sole” contest is offered annually to independent garden centers as a fun way to develop plant displays that can boost sales and brand recognition while simultaneously giving back to the communities in which they are located. Each winning store was awarded a STEPPY Award as well as gift cards for a company party. To see photos of these displays, information on the garden centers and chosen charities, and contest details, visit

Congratulations to you all!!


Jeff Collard

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