Smart Design Improves Efficiency and Lands Cover Story

As many public relations practitioners know, our work in regard to media campaigns can often be misconstrued with its relation to advertising. Advertising is a viable means to promote a business. However, securing publicity based editorial and media coverage about the business and its products or services can yield a near-limitless strategy for publicizing the company and its key marketing messages.


In the November issue of Civil + Structural Engineer, our ECPR team secured the following cover and feature story for one of our clients, the talented Stevens & Wilkinson. 
The photos of the Darla Moore School of Business at the University of South Carolina have enough appeal to speak for themselves, and Stevens & Wilkinson’s engineering design work has become a thrilling project featured by this and many other magazines, a project that is now on the path to becoming the largest net-zero energy building the southeast. – Click to enlarge the images. 

The new Darla Moore School of Business was designed with the goal of furthering the school’s mission of providing students with top-tier education, and is slated to achieve LEED Platinum designation from the U.S. Green Building Council.

We would like to give a huge thank you to the editors at Civil + Structural Engineering for working with us on this cover story, and congratulations to Stevens & Wilkinson for an impressive architecture and engineering project.
View the entire November digital issue:
Learn more about Stevens & Wilkinson:  
Uncover the ways in which we can assist your design, construction, urban planning, commercial real estate development, engineering, and / or architecture business with strategic, dynamic public / media relations and integrated marketing:
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Don Eberly

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